MA MAISON | BRAND IDENTITY
PROJECT
A complete rebrand, with messaging, colours, and visuals that hone in on Ma Maison's expertise of creating unique experiences through good food and Moroccan hospitality.
BRIEF
Minimal, but tastefully done - a brand that reflects Ma Maison's cuisine and ethos. Midnight blue is paired with fiery orange for a sophisticated yet inviting colour story. For the logo suite, a serif font with customisations has been utilised, paired with an elegant border to reflect the intimacy of Ma Maison's classic riad interior.
SOLUTION
Hidden among the many riads and twisting paths on Arset Aouzal, Ma Maison pride themselves on serving the best of Italian cuisine. A new approach was needed to bring the brand to the present and remain competitive in Marrakech's flourishing lifestyle scene, bringing this passion project to life.
